>> Really Shallow Marketing

Whilst I like the idea that there is a series of webisopdes to promote a product, I really think that the actual content could have be, well, less obvious.

That being said I do think the other content is sort of clever, but I think it stinks a bit of trying to hard to get as many things on to one site as possible. And I’m not sure any of them makes me want to buy a Lays product.

May be that’s just the cynic inme, or that I’m not the target demographic. I don’t know